Service
Social media content automation with approval before anything is posted
We set up a content pipeline for your pages. Topics go into a planning sheet, an AI assistant drafts captions in your brand voice, a person approves them, and approved posts are scheduled through tools that use each platform's official publishing connection. Some people search for this as an AI social media manager. The approval step stays with your team.
- Built for
- Teams that post by copying and pasting between apps
- Platforms
- Facebook and Instagram, others confirmed during scoping
- Staff role
- Approve posts, reply to comments and messages
- Price
- Request a quote
For teams where posting competes with other work
Regular posting depends on a routine: an idea is written down, a caption is drafted, someone approves it and it goes out on schedule. The pipeline handles the drafting, the scheduling and the record keeping. Your staff spend their time approving posts and talking to customers.
- Retail and food brands with frequent promos
- Clinics, schools and property developers
- Small teams where one person handles marketing alongside other work
- Businesses with several pages to keep consistent
What we set up
Plan
Content pillars and a calendar
Topics, voice and a posting calendar agreed with you and kept in one planning sheet.
Draft
AI caption drafts
An AI assistant drafts captions and variants from your product information and voice examples.
Approve
An approval step
A named person approves or edits each draft. Nothing is scheduled without that approval.
Schedule
Scheduling and publishing
Approved posts are scheduled through a tool that uses each platform's official publishing connection.
Inbox
Comments and messages collected
Comments and messages are gathered in one place for staff to reply, or routed to your chat assistant.
Report
A regular report
Posts published, reach and enquiries, drawn from the platform data your accounts provide.
From an idea in the sheet to a published post
- Topic added to the planning sheet (Google Sheets), Automated
- Captions and variants drafted (AI assistant), Automated
- Approver edits or approves (Staff step), Your staff
- Post scheduled (Official publishing tool), Automated
- Comments and messages collected (Shared inbox), Automated
- Staff reply (Staff step), Your staff
- Results added to the report (Report), Automated
Social media marketing automation that connects to your other systems
The pipeline is more useful when it is connected. A message from a post can open a conversation with your Messenger chatbot, a lead from a comment can be written to your CRM, and the planning sheet can take product updates from the systems you already keep. These connections are scoped per project.
What this service does not automate
It does not buy followers, automate likes or follows, or post through unofficial tools. It also does not publish anything a person has not approved.
What we need from you and what we handle
We need from you
- Examples of your brand voice and past posts
- Product, promo and event information
- Photo and video assets
- Admin access to your pages and business accounts
- A named approver
We handle
- The planning sheet and the content calendar
- The drafting workflow and the approval step
- Connecting the scheduling tool to your pages
- Collecting comments and messages for reply
- The report and a staff walkthrough
What a first project includes and what it leaves out
Included
- One planning sheet
- One draft and approval workflow
- Scheduling to up to three platforms
- One regular report
Left out
- Original photo and video shoots
- Community management as a staffed service
- Paid ads and influencer work
- Scheduling tool subscriptions, billed by the vendor
Limits we state plainly
- Publishing uses each platform's official connection. Unofficial posting tools can lead to account restrictions and are not used.
- What third-party tools may publish differs by platform and account type, and platforms change these rules. What is possible for TikTok and LinkedIn is confirmed during scoping.
- AI captions are reviewed by a person for accuracy, tone and claims, with extra care for health and finance products.
- Reach and engagement depend on the platforms and on your content, so no results are promised.
Tools and channels involved
Meta Business Suite, a scheduling tool, Google Sheets, Airtable or Notion for the calendar, an AI model, Canva for graphics and n8n for the connections. The exact set is named in the scope.
What it costs
Cost depends on how many platforms and pages the pipeline covers.
Social media content automation
Request a quote
Quoted per project after a short review of your channels, volumes and systems.
Request a quoteWhat moves the price
- Number of platforms and pages
- Posting frequency
- Number of languages
- Graphics and video needs
- Connections to chat and CRM
- Reporting detail and support level
Questions we get asked
Does anything get posted without our approval?
No. A draft becomes a scheduled post only after your approver accepts it.
Which platforms can be scheduled?
Facebook Pages and Instagram professional accounts are the usual start. Other platforms depend on what their official connections allow for your account, which is confirmed during scoping.
Do you write the posts or does the AI assistant?
The AI assistant drafts from your information and voice examples. Your approver edits and approves. A staffed writing service is quoted separately.
Can you grow our followers?
This service sets up consistent, approved posting and a clear reply routine. Follower schemes and automated likes are not offered.
Who owns the pages and the scheduling account?
You do. Accounts are in your name, and we work with the access you grant.
Next step
Tell us how your posts get made today.
Describe your pages, how often you post and who approves. We will say what a content pipeline would change for your team.